Students Highlight Link between Car Insurance and Seat Belt Usage
Friday, 04 December 2009 09:14 | 
Written by Jane Lawrence
Any literature from the typical car insurance company emphasizes the importance of road safety. The executives at such companies realize that use of seat belts needs to be seen as an important component of such safety issues.
Any literature from the typical car insurance company emphasizes the importance of road safety. The executives at such companies realize that use of seat belts needs to be seen as an important component of such safety issues.
Yet car insurance companies seek to drive home the fact that seat belts save lives. Thus they want each driver to buckle up when seated behind the steering wheel. One car insurer has even created a special promotional campaign.
Some of the details about that promotional campaign appeared in the Fall/Winter 2009 issue of Geico Direct Magazine. One article in that publication invites young people to learn about a new way to win some extra cash. The winner of a contest wins that extra cash.
The contest that has become the focus of a magazine article is an ongoing poster and video contest. One challenge faces any person who enters that contest. He or she needs to create either a poster or video presentation that points out the safety features of a seat belt.
During an earlier contest, judges had been impressed with the entry from Brandon Kim. He had used his artistic skills to create a caricature, the depiction of a family riding in a car. Moreover, he had put that family in the safe embrace of two arms.
What figure or statement appears on that winning poster? That poster has caricatures of a family riding in a car. Above their red car are the words "Buckle Up." Below their car is the warning "Be Safe." A pair of arms seems to be holding the car in a safe embrace.
Another picture in the same publication offers a glimpse at one of the top computer generated posters. However, not a single picture reveals just what the judges hope to see in a video presentation. After all, the year 2009 is the first year for inclusion of that category.
Still, car insurance companies can feel certain that each contestant will appreciate the importance of seat belts.
Any literature from the typical car insurance company emphasizes the importance of road safety. The executives at such companies realize that use of seat belts needs to be seen as an important component of such safety issues.
Yet car insurance companies seek to drive home the fact that seat belts save lives. Thus they want each driver to buckle up when seated behind the steering wheel. One car insurer has even created a special promotional campaign.
Some of the details about that promotional campaign appeared in the Fall/Winter 2009 issue of Geico Direct Magazine. One article in that publication invites young people to learn about a new way to win some extra cash. The winner of a contest wins that extra cash.
The contest that has become the focus of a magazine article is an ongoing poster and video contest. One challenge faces any person who enters that contest. He or she needs to create either a poster or video presentation that points out the safety features of a seat belt.
During an earlier contest, judges had been impressed with the entry from Brandon Kim. He had used his artistic skills to create a caricature, the depiction of a family riding in a car. Moreover, he had put that family in the safe embrace of two arms.
What figure or statement appears on that winning poster? That poster has caricatures of a family riding in a car. Above their red car are the words "Buckle Up." Below their car is the warning "Be Safe." A pair of arms seems to be holding the car in a safe embrace.
Another picture in the same publication offers a glimpse at one of the top computer generated posters. However, not a single picture reveals just what the judges hope to see in a video presentation. After all, the year 2009 is the first year for inclusion of that category.
Still, car insurance companies can feel certain that each contestant will appreciate the importance of seat belts.
About the Author:
The Cheap Car Insurance for Young Female Drivers Guide was established to help people learn about the various aspects of car insurance.